What’s That Wednesday: Roast Beef from Fromagination

What’s That Wednesday: Roast Beef from Fromagination
The roast beef sandwich from Fromagination is the perfect hearty lunch as fall sets in

Roast Beef Sandwich 

12 S. Carroll St.
255-2430, fromagination.com


-Sliced roast beef
-Swiss cheese from Roth Kase
-Quince & Apple shallot confit with red wine
-Lemon pepper horseradish
-Honey wheat sunflower roll

The specialty cheese shop on the Capitol Square just raised the bar for roast beef sandwiches everywhere. To start, the tender beef is sliced thin to allow for double layering. The Swiss cheese is used sparingly—a good thing, in this case. It leaves room for the two most interesting flavors in the sandwich. The house-made lemon pepper horseradish gives the sandwich a good kick, but what makes it really go the extra mile is the shallot confit with red wine from local specialty producer Quince & Apple. The shallots are slow-cooked and possess a noticeable sweetness, but the added red wine makes the flavor of this spread a bit more robust.  

What’s That Wednesday is a new madisonmagazine.com series in which we choose a food or drink item from the Madison area and break it down. Have an idea for a tasty drink or dish we should feature? Email  or tweet your idea to @gmedquist using the #WhatsThat hashtag.