Tree farms return for the holiday season

VERONA, Wis. — With the Thanksgiving holiday behind us, many people are setting their sights on Christmas.

That’s happening through Christmas tree farms, including the Jensen Tree Farm in Verona.

The farm has brought Christmas magic for 54 years to families in the Madison area, but in the middle of the coronavirus pandemic, it’s now bringing a sense of normal.

“Things like this are the beginning to get back to some sense of normalcy,” said David Rizzo, who spent his Saturday morning with his wife finding a tree. “The smell, the longevity. It’s a tradition.”

Tree farm owner Lance Jensen said his customers have been cooped up for months, but he hopes the process of picking out the perfect tree can be a bit therapeutic.

“We’ve had a lot of interest even before the season started. We really do attribute that to a lot of people wanting that beautiful quality, Christmas spirit,” Jensen said. “That family gathering, that family tradition. They wanted to get out and start enjoying that Christmas holiday as soon as possible.”

The farm is taking precautions this year to limit the spread of the virus, including requiring people to wear a mask.