Small businesses offer advice on shopping for Valentine’s Day

Small businesses offer advice on shopping for Valentine’s Day

While you can’t buy love, the National Retail Federation estimates people will celebrate love to the tune of an average $142.31 on Valentine’s Day this year, up $10 from 2014.

Less than a week before the big day, Felly’s Flowers has 1,200 orders and counting.

After two decades, company President Jim Aldrich advised shoppers to order local, ask your florist for the nicest arrangement in your price point and have the flowers delivered a day early.

“That way if the person’s not home we could redeliver it the next day, and they’ll still get it for the holiday,” Aldrich said.

When it comes to the sweeter Valentine’s Day classic, co-owner Leanne Cordisco at Chocolaterian Cafe said you can’t go wrong with chocolate.

“If you’re looking to shop for somebody with an elegant palate, dark chocolate is a great gift. It’s also wonderful for people who are watching their carbs. It’s relatively low in glycemic index. If you’re looking to do something that’s just a show stopper look for something that’s a mix of white chocolate, dark chocolate and milk chocolate because it’s just going to be eye-popping and gorgeous,” Cordisco said.

If you are pairing chocolate with wine, full-bodied reds and dessert wines are the way to go.

Finally, if you are looking for something that catches the light, TQ Diamonds says to do your research.

“Visit your local jeweler, have some fun, shop within your budget,” advised Ted Pittman.

He added that a good surprise might be checking out your loved one’s old jewelry box for pieces that need repairs.

“Taking the time to have that piece of jewelry fixed so it’s wearable again is a very simple, inexpensive process but it says a lot about the relationship that you took the time to go do that,” Pittman said.