How WISC-TV/Channel 3000 names suspects in crime stories

News 3 Now Channel3000

In late 2021, the News 3 Now/Channel 3000 newsroom adopted a policy where we do not name suspects in crime stories until they are formally charged with a crime. There are a few editorial exceptions outlined below, largely for public officials or issues of public safety.

Modified approaches to crime reporting have been pioneered by news ethics organizations like the Carole Kneeland Project, where News 3 Now’s newsroom leadership at the time learned of and adopted this policy.

Investigative Reporter

Naomi Kowles is an investigative reporter for WISC-TV News 3 Now and If you have an investigative story you would like her to look into, she can be contacted at