Final push needed for Read Up program

Final push needed for Read Up program

Once again we are deeply appreciative of the support you’ve given our Read Up Madison project to get books and reading support for Madison kids so they keep their reading skills sharp over the summer months.

We’re well over 300 donors and in the neighborhood of 50,000 in contributions. That’s great.
But we’re going to need to double that if we’re going to meet our unofficial goal of expanding the number of sites our Madison School District, Community Recreation Program, Madison Library and United Way of Dane County partners operate the summer Read Up program, and the number of kids to whom we can give five free, new books.

So, before April 8, please consider a contribution. Any amount is appreciated and every gift makes a difference.

Last Wednesday, the Read Up fund — organized by the Wisconsin State Journal and WISC-TV — announced a $5,000 challenge grant from Joan Collins, long-time publicist in Madison whose giving was prompted as part of the 50-year anniversary celebration of her local business, Joan Collins Publicity. It didn’t take long for Read Up supporters to respond. By late Tuesday afternoon, $5,630 had been received against the Collins’ challenge grant, meaning $10,000-plus was raised for Read Up in just under one week.

This is an achievement gap-closer folks. Research shows summer reading programs work. We want every child who could benefit from Read Up! to get that opportunity. Thanks for helping us.