DHS launches multimedia campaign to recruit health care workers citing shortage in statewide workforce

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This scanning electron microscope image shows SARS-CoV-2 (yellow)—also known as 2019-nCoV, the virus that causes COVID-19—isolated from a patient in the U.S., emerging from the surface of cells (blue/pink) cultured in the lab.

MADISON, Wis. — The Wisconsin Department of Health Services is launching a new multimedia campaign to recruit Wisconsinites into the health care field as the coronavirus continues to overwhelm health care workers statewide.

DHS officials said they are in need of health care, long-term care and residential staff care workers to help with the ongoing pandemic. To help train anyone interested in joining the health care workforce, DHS created several emergency training options so people can quickly join the workforce.

“Our ability to fight COVID-19 depends on having a robust workforce caring for our most vulnerable residents,” said DHS Secretary-designee Andrea Palm. “The surge in cases has put a strain on every community in the state, and we need motivated Wisconsinites to step up and fill in where they are needed most.”

The WisHealth Careers campaign was coordinated by DHS, the Department of Safety and Professional Services and the Department of Workforce Development. Messaging will be shared on social media platforms like Twitter and Facebook, television, radio, and in local newspapers.

Those interested in pursuing a career in health care can visit the Job Center of Wisconsin to find information and postings from their communities.