Career matchmaking: Gigblender

A matchmaker for business relationships
Career matchmaking: Gigblender

Career matchmaking: GigblenderMatching the right person to a job can be a long process with mixed results.

GigBlender seeks to change that by playing matchmaker–think of an online dating site, but for employer and employee relationships. The site gets its revenue from a licensing fee paid by the employer. The founders of this digital service, Mark Richardson and Mark Clear, say they are particularly interested in helping employers find qualified people who come from diverse backgrounds. “Over the past couple of years, it’s pretty well established that the Madison region has some significant problems with racial disparity. Huge problems,” says Clear, a tech entrepreneur and a Madison city alderman. “And so part of that equation has to be in getting equity in employment.”

Career matchmaking: GigblenderThe GigBlender team consists of five people–two males and three females from various backgrounds–whose ages range from twenty-three to seventy. “We are a company that looks like what we’re preaching,” says Richardson.

What is social innovation?

According to Stanford University’s Social Innovation Review, social innovation is a “novel solution to a social problem that is more effective, efficient, sustainable or just than existing solutions” and benefits primarily society as a whole rather than private individuals.

It includes these elements:

Increasing employment, productivity and economic growth

Justice, fairness, environmental preservation, improved health, arts and culture and better education

A social innovation:

Can be a product, production process or technology (much like innovation in general), but it can also be a principle, an idea, a piece of legislation, a social movement, an intervention or some combination of them.

Recognizes the fundamental role of cross-sector dynamics: exchanging ideas and values, shifting roles and relationships and blending public, philanthropic and private resources. Innovation blossoms where the sectors converge.

Can’t be understood, let alone solved, without involving the nonprofit, public and private sectors.

The M List
Madison Magazine‘s M List is a who’s who of organizations and individuals who are having an impact on our local culture and economy. In its third year, the M List recognizes those making strides in the area of social innovation. Last year’s list of innovators were in the food industry. The original M List, in 2013, honored the technology sector. The 2014 M List honored “Foodtastic” entrepreneurs and innovators.

Click here to return to the 2015 M List.

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