How to avoid back-to-school shopping scams for tech supplies

Wisconsin Consumer Protection says many shoppers are getting duped by clickbait scams online by sharing sensitive payment information for products that don't exist.

MADISON, Wis. — Wisconsin Consumer Protection says many shoppers are getting duped by clickbait scams online by sharing sensitive payment information for products that don’t exist.

That means scammers are waiting in the wings.

When it comes to things like laptops, tablets, headphones, and other gadgets, Consumer Protection encourages you to stick to retailers and avoid places like Facebook marketplace or Craiglist.

“Take your time, do your research, know upfront exactly what you are shopping for and then stay within those parameters. Don’t get leered into that other vendor that you may not know who you are really doing business with,” said Michelle Reinen, Policy Initiatives Advisor for The Division of Consumer Protection

Michelle also says to be really critical of the places you shop online, as some scammers may use logos or other hallmarks of trusted brands in an effort to fool you.

The National Retail Federation says back to school shoppers are expected to spend an average of $850 per family.

“One thing we see scammers doing is promoting those deep discounts on those hot items. Then making sure that the consumer believes what they are purchasing is that great deal. They are using fake photos, imagery and seals of marketers and they are really trying to pull you in,” said Reinen.

Consumer protection recommends using a credit card when buying online because you will have additional protections to dispute and resolve charges if you don’t receive the items you purchased.