10 places to find sustainable seafood
Shop these spots for more sustainable options
Sitka Salmon Shares
Sitka Salmon Shares is a community-supported fishery with multiple small-scale fishermen owners in Sitka, Alaska. Shares include seven-month, nine-month and other options offering a mix of seasonal, frozen-once fish from eastern Alaska. sitkasalmonshares.com
Sea to Table
Sea to Table works with independent U.S. fishermen and fishing communities to provide wild, domestic and sustainable seafood delivering frozen-once fish to U.S. markets, including Madison. Sea to Table launched home delivery in 2017, offering a selection of salmon, shrimp, Northwest Pacific cod and other fish. sea2table.com
Kwee-Jack Fish Co.
This community-supported fishery offers 20-pound shares (and a 10-pound shares starting April 1) of frozen-once wild Alaskan sockeye salmon. Kwee-Jack Fish Co., composed of at least four fishermen, ships salmon from Alaska’s Bristol Bay to six markets, including Madison. eatwildsalmon.com
Fisherman and owner Mark McKeown catches wild-caught Alaskan sockeye salmon from the Bering Sea in western Alaska. You can find his frozen-once salmon at local retailers including Lake Edge Seafood Co. and Conscious Carnivore. Bering Bounty also offers cod and halibut, some of which McKeown obtains by helping crew on larger vessels, others of which he purchases from Western Alaska. beringbounty.com
Rushing Waters Fisheries
Buy or catch your own farmed-on-site Rainbow Trout at this all-natural, chemical-free fish farm in Palmyra, and stay to prepare and eat it at the on-site restaurant. N. 301 County Road H, Palmyra, 495-2998
Metcalfe’s Market was ranked the No. 1 supermarket in Wisconsin and in the top 10 in the nation for sustainable seafood by Greenpeace. Metcalfe is verified by FishWise and uses Monterey Bay Aquarium Seafood Watch guidelines. The grocer sources from multiple vendors, including Fortune Fish & Gourmet and Neesvig’s Inc. 726 N. Midvale Blvd., 238-7612; 7455 Mineral Point Road, 829-3500
In 1999, Whole Foods became the first U.S. retailer to partner with the Marine Stewardship Council to bring sustainable, wild-caught seafood to grocery shoppers, and the national chain grocer has continued to advocate for sustainable seafood through labeling and education. It has strict quality standards for farmed fish and touts traceability from farm to store. 3313 University Ave., 233-9566
In 2016, Festival Foods transitioned to offering 100 percent sustainable seafood in its meat and seafood department. Festival works in partnership with the Monterey Bay Aquarium Seafood Watch program. Suppliers include Rogges Fine Foods, Morey’s International and Our Fresh Flight Fish companies. 810 E. Washington Ave., 844-511-3887
The staff at Seafood Center — which operates inside the east and west Willy Street Co-ops as well — suggest you rely on their knowledgeable staff to help make your decisions on which fish is the most sustainable choice, as well as ask questions about where it comes from. 712 S. Whitney Way, 274-5255; 1221 Williamson St., 294-0116; 6425 University Ave., Middleton, 836-1450
Lake Edge Seafood Co.
The newest fish market to join the Madison community is Lake Edge Seafood Co., which is also a dine-in or carry-out restaurant. The fish offered is mostly wild-caught from Empire Fish Co. out of Milwaukee, Fortune Fish & Gourmet out of Chicago and additional offerings from Bering Bounty. 4100 Monona Drive, 467-949
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