MADISON,Wis. -

We're just weeks away from the Winter Olympics in Sochi, Russia and once again Madison will be represented on the U.S. Olympic team.

Craig Brown of Madison is an alternate on the men's curling team headed to Sochi next month.

"It's exciting," said Brown. "I've tried for a long time with my own team and we've had a lot of success but never quite come out on the Olympic side."

But he's not the only Brown repping the red, white and blue.

"My sister is going as the skip of the women's team, so now I get to go and watch her and be a part of the men's team," Brown said .

His sister, Erika, who was born and raised in Madison but now lives in Canada, will play in her third Olympics this year.

But lest you think the family talent ends there, Erika and Craig's father, Steve is also a coach for the Paralympic team.

Steve coached the women's curling team in 1988 and 1998 and the Paralympic team in 2006 and 2010. But this is the first time all three family members will march as athletes for the United States. It's a distinction that despite their focus on the game is not lost on a family whose connection to curling runs deep.

"It's unique I think," Craig said. "There's not very many opportunities like this."

"It's exciting," Steve said. "You have a daughter in the Olympics, a son in the Olympics and you're coaching the Paralympic team. It can't get any better than that."

The Browns own one of only a handful curling supply stores in the country, which you can find on the east side of Madison.