WELL DESERVED RECOGNITION FOR DEMENTIA-FRIENDLY BUSINESSES
Normally press releases from politicians do not
merit editorial consideration. But one we got last
week from State Representative Dianne Hesselbein of
Middleton warrants that and more.
Representative Hesselbein recognized five local
businesses for being Middleton's first dementia friendly
businesses. What that means is the Middleton Walgreens,
State Bank of Cross Plains, Ace Hardware of Middleton
Springs, Fitzgerald's Restaurant and Willy Street
Co-op have all committed to having 50 percent or more
of their employees complete dementia friendly training
offered by Alzheimer's & Dementia Alliance of Wisconsin.
In addition the businesses are looking into environmental
changes that would aid customers with dementia or
memory challenges according to Hesselbein.
Sure, it's good business to be accessible to everybody.
But as Alliance executive director Paul Rusk points
out these efforts help folks "remain active in their
community as long as possible, reduce the stigma families
face andmake it possible to reach out for help all
families facing dementia deserve
and need." Our congratulations
to these five businesses for proving that proving
doing good is part of doing well.